Chat sites, blogs, Instant Messaging: these methods of communication may appear to serve solely as a leisure activity for a young target market, but in fact they can have other uses, particularly in the professional sphere.

These new methods of communication could help to transform your company's internal/external communications.

Project management is growing increasingly complex owing to :

• Transverse or virtual project teams becoming increasingly interdependent
• Organisations being based at different sites and/or in several countries
• The constant pursuit of reactivity in transactions, etc.

Effective information management is becoming one of the key factors in the success of a project.

These new communication channels are capable of locating and recording the knowledge within your organisation and making it available in a usable format. They enable structures, processes and expertise to be decompartmentalised, thereby creating real working communities.

Your relationship with your suppliers can also benefit, although these tools are best suited to your customer relations, creating a more intimate, interactive and responsive method of communication.

Similar to the Internet, the behavioural patterns you adopt as a result of using the private domain will radically transform your working methods.